“Entrepreneur Barbie!” Are They Toying With Us?
By Madeleine Begun Kane
The new Barbie’s an “Entrepreneur.”
Mattel claims it’s intended to spur
Young girls to create
Their own bus’ness. But wait!
Why the form-fitting hot-pink couture?
I’m NOT making this up! “Entrepreneur Barbie,” from Mattel Canada, supposedly takes aim at the glass ceiling. Alas, it clearly misses:
It’s unclear by her garb what company she runs; instead of a power suit, she sports a form-fitting, hot pink sleeveless dress, and her briefcase looks more like a designer purse. The only hint that this doll means business are her tiny tablet and smartphone accessories.